Creative Forager came up with the lovely concept of creating a beautiful English countryside with anamorphic letters for their latest WWF Exhibition Stand. The other important element they wanted was that it was created with recycled or recyclable materials.
How that came together and looked, well that was left to our talented design team to solve.
Going back to our theatre days, the design we came up with utilised a number of cardboard scenic flats to create a visual depth to the stand. Then using a variety of materials, anything from recycled fabrics to recyclable packing materials, we created an interesting texture and feel for each of the layers.
Finally, set into the display was anamorphic lettering for the key message which the WWF is trying to get across to the political parties whose conferences this will be on display at – “The scene is set. Climate promises must be kept.”
To have a look at other designs we’ve worked on – follow this LINK