On what is the most depressing day of the year Monday 18 January, or so they say, what better to do than flush your worries away!
House of Experience commissioned us to create a giant toilet and experiential marketing space where commuters and general passersby could literally throw their worries and concerns down the loo and a giant one at that.
Designed to cheer everyone up, people were invited to step in to the lovely grassy space, write down their ‘Monday Blues’ and then flush them away down the toilet. The toilet was kitted out to look like it had flushing mechanism and emanated a lovely rose scent. Those taking part had a chance to win great prizes, including a £1,000 holiday voucher, which would definitely bring a smile to anyone’s face.