Roca: Ecobuild exhibition stand

When Cellar Door Creative Limited set out to design a bold and memorable bespoke exhibition stand for Roca at Ecobuild 2013, they knew it had to make a splash—and they called on us to bring their vision to life.
The star of the show? A whopping 4-metre-tall fibreglass toilet. Yes, you read that right—a giant loo! But this wasn’t just for show; visitors could actually step inside to find a projection room, where they were treated to promotional films all about Roca and their innovative products.
The stand wasn’t just about big statements, though. It also showcased some clever, eco-friendly touches. The flooring was crafted from recycled pallets that Roca could no longer use, and the lighting featured fixtures cleverly constructed from pipe fittings.
From quirky concepts to sustainable design, this bespoke exhibition standwas as imaginative as it was unforgettable. Who knew a toilet could be such a crowd-pleaser?
More magic this way
There’s plenty more eye-popping, jaw-dropping, mind-blowing, supersized, spectacular creations here: